Google Local Search Grades Hotels Based on Location

Google has added a new tab to local search knowledge panels which assigns grades to hotels based on their location.

Hotels are graded from 1 to 5 – with 1 being a terrible location and 5 being a spectacular location.

The overall score is an average of three individual scores (which are also graded on a 5-point scale):

  • Proximity to things to do
  • Proximity to transit
  • Airport access

Each of these scores is calculated based on data from Google Maps.